Whether you’re a client, prospect, partner or friend, feel free to watch one of our educational webinars or training events. We cover a range of topics from top marketing techniques, to day-to-day use of the Guestfolio Dashboard to guest events with our partners. Click below to watch.
Weekly Guestfolio Training
We have weekly Introduction to Guestfolio webinars that Guestfolio clients can take advantage of and sign-up anytime. They alternate between Tuesdays (10am PT) and Thursdays (10:30am PT) weekly. You can either sign up for a webinar or watch the training at your convenience.
Educational Webinar Recordings
Using Guestfolio to Improve your TripAdvisor Ranking
Based on our recent study of reviews collected between May 2017 and December 2017, our findings show that Guestfolio’s TripAdvisor Integration can positively impact a hotel’s TripAdvisor performance in terms of volume, recency and quality—the three determinants of TripAdvisor’s ranking algorithm.
We are excited to share our findings with you on this webinar. Join us and learn how Guestfolio helps hoteliers improve their TripAdvisor ranking. Save your spot now!Watch the recording
Tailoring your double-opt in emails
Got plans for Valentine’s Day? Now you do! We’re unveiling a new feature that will help you prepare for the very strictest consent legislation. To help you manage your subscribers and track consent for everyone who comes through your website, we will be unveiling a new feature for our double opt-in emails as well as run through how Guestfolio’s built-in sign-up form can be embedded on your website to help you track all your subscribers and guests through your Guestfolio CRMWatch the recording
Making the most of marketing campaign reports for 2018
Welcome in the new year by looking at some of your most successful marketing campaigns of 2017. What worked? What didn’t? In this webinar, we take a deep dive into the workings of Guestfolio’s campaign reporting capabilities. We uncover open rates, CTRs and conversion revenue of the most successful campaigns. Following this, you will learn how to optimize your campaigns for 2018.Watch the recording
Segmenting your communications like a pro
To ensure your email communications get to the right guest at the right time, we at Guestfolio use unique filters or ‘Conditions’ that allow us to determine who receives your emails, which design is used and what message is presented to them.
In this webinar you’ll learn how to:
- Enhance the pre-arrival experience with customized emails to your guests—automatically
- Create highly-targeted subscriber lists for email marketing
- Display the right message based on your guests’ reservation details
Keep up your ‘A’ game with our Automated emails
This advanced topic will teach you how to quickly create automated emails, easily personalize your guest emails using data from your PMS, create date-specific condition filters to send timely notices, filter out certain reservations from receiving an email and send a follow-up survey to those who didn’t respond. The great thing about automation is that once you’ve set it up, you can just leave every email to run on its own. Sign up for this webinar to save your spot now!Watch the recording
Getting to know your guests with Guestfolio
In this webinar we will take a look at the different guest management tools on Guestfolio. We’ll also look at how you can leverage guest social profiles, past reservations, revenue, setup the daily arrival report, subscriber status and how to update your marketing data by following ‘arriving guests’. We’ll also look at how to use ‘Email Actions’ to manually send automated emails and preview live reservation data. Reserve your spot now.Watch the recording
Tailoring your email campaigns for the holidays
Ramping your marketing efforts up a gear for the holidays? We’ve got some great ideas up our sleeves to help you create tailored campaigns that will bring in more revenue and increase engagement. From improving email deliverability, using automated interest tracking, to creating highly-targeted lists based on past stays, we’ll cover it all.WATCH THE RECORDING
Make the most of your Guestfolio survey & TripAdvisor reviews
Want to make sure you’re on the right track with your survey and TripAdvisor review collection? Listen in to our webinar recording that will cover how to ‘make the most of your Guestfolio survey and TripAdvisor reviews’.WATCH THE RECORDING
Automated interest tracking for your guests
In this webinar we delve into the newest feature to grace your Guestfolio account. Automated interest tracking enables you to learn more about your guests through every click they make. Through any email marketing campaign sent from your Guestfolio account, you are able to learn more about your guests in more ways than ever before.
This webinar will guide you through this enhancement and how the updates will affect your day-to-day usage of your Guestfolio account.Watch the recording
Email Marketing Laws: All you need to know
Tired of hearing mixed messages about email marketing laws? Not sure what the best practices or laws are in your country, let alone internationally? Learn about the steps you need to take to comply with the various email marketing laws from countries where anti-spam laws exist.Watch the recording
Tailoring your email campaigns for the summer holidays
Are you ramping your marketing efforts up a gear for the busy summer? If so, we’ve got some great ideas up our sleeves to help you create tailored campaigns that will bring in more revenue and increase engagement. From creating lists based on past stays to reaching out with unique, bespoke emails for different types of interests like Golf, we cover it all.Watch the recording
Email marketing campaigns with Guestfolio: client success stories
In this webinar, we bring you the top email marketing campaigns from Guestfolio. We run through a show and tell of specific campaigns, some great case studies, key learnings from each campaign. Watch the recording now!Watch the recording
Make the most out of your Guestfolio survey and TripAdvisor reviews
In this webinar, you will learn all about your surveys, we’ll talk about; where your survey results are, how to export your results for everyone to see, the Net Promoter Score (NPS), the benefits of our TripAdvisor integration and a new feature!Watch the recording
Use Guestfolio to drive more direct bookings
In this webinar, we will look at the different tools in Guestfolio to help you drive more direct bookings. By converting reservations into guests that you know and understand, Guestfolio can help you retain guests over and create loyal brand advocates.Watch the recording