Introduction
We are able to service large 1000 room hotels to small 30 room boutique properties. Below are examples of how hotels are utilizing Guestfolio.
See how hotels are using Guestfolio
5-Star Resort Hotel
Four Seasons Resort Whistler is in a unique location that offers a multitude of amenities and activities for guests to enjoy summer, autumn, winter and spring. Compiling and distributing these offerings used to be a full time task for their concierge department. Couple that with increased pressure to reduce labour in a shrinking travel market, they knew there had to be another way to assist and engage their guests.
Solution: Four Seasons Resort Whistler utilizes the complete multi-page e-Concierge system with Guestfolio. Once a guest makes a booking, Guestfolio picks up the reservations through Micros Opera and sends the guest a custom welcome message and link to their private e-Concierge. The content displayed is dependent on the travel dates, business or pleasure or whether the guest is traveling with a family.
Guestfolio manages all the content for the hotel and region, leaving the property to focus on the guests.
ROI: Four Seasons Resort Whistler enjoys:
- Reduced labour costs by removing the task of maintaining a 'catalogue' of what to do in the local area.
- Reduced concierge labour by allowing guests to drill down to the exact restaurants, activities they want to reserve along with times and pricing if applicable.
- Reduced long distance costs with pre-arrival guests being able to browse and request items online.
- Increased revenue per guest through up-selling of room amenities, upgrades or activity commissions. Over 20% of guests make additional requests via Guestfolio
4-Star City Centre Hotel
The Listel Hotel wanted to automate the way their email confirmations are being sent out to guests. The hotel also wanted to find a better way to input and track guest surveys. Newsletters would be a great idea too --if they had the time (sound familiar?)
Solution: The Listel Hotel merged Guestfolio with their Maestro PMS system and now all email confirmations are delivered promptly and automatically without any batch processing, and are more engaging. An added bonus was the other three automated emails that were sent to the guest for each unique trip. The Listel Hotel uses the complete multi-page Guestfolio and is able to demonstrate a connection to their guests by offering ideas and advice of what to do in the local area.
Guestfolio frees up time for the front desk teams.
ROI: The Listel Hotel enjoys;
- Reduced labour costs by removing the task of maintaining a 'catalogue' of what to do in the local area.
- Reduced concierge labour by allowing guests to drill down to the exact restaurants, activities they want to reserve along with times and pricing if applicable.
- Reduced labour costs with emails being sent automatically and on-time.
- Reduced long distance costs with pre-arrival guests being able to browse and request items online.
- Reduced labour with guests submitting surveys electronically and data being compiled for tracking and analysis.
- Increased revenues through Guestfolio newsletters. The first newsletter they sent using Guestfolio generated over $15,000 in revenues.
Small Boutique Hotel
In a competitive marketplace with prices for high-rated branded hotels falling to match those of the boutique hotels, Sundial Hotel needed a way to service their guests like the larger chains but couldn't afford the infrastructure to maintain it.
Solution: Sundial Boutique Hotel uses Guestfolio for almost all of their daily operations for front desk
Guestfolio frees up time for the front desk teams.
ROI: The Sundial Hotel enjoys;
- Reduced labour costs by removing the task of maintaining a 'catalogue' of what to do in the local area.
- Increased revenue per guest by allowing guests to shop online for groceries that will be delivered to the hotel rooms with full kitchens.
- Reduced labour costs with emails being sent automatically and on-time.
- Reduced labour costs during the slow seasons of Whistler when the hotel does not have a full time concierge staff on-site.
- Increased response rate to property or room issues by reviewing guest surveys daily.
Branded, Multi-Property Hotels
With over 21 properties across Canada, Lakeview Hotels was looking for a way to connect their brand with guests by demonstrating superior guest service similar to that of boutique hotels in major cities. The hotel managers were interested in automated surveys that they could deploy without any increased labour. The sales & marketing management team wanted to increase revenues per guest and invite guests to stay again and again.
Solution: Lakeview Hotels is using Guestfolio to engage their guests in a whole new way and is able to tabulate and compare hotel survey results across their entire company.
ROI: The Lakeview Hotels enjoys;
- Reduced labour costs with emails being sent automatically and on-time.
- Increased revenues per guest by allowing guests to request room amenities and welcome gifts.
- Reduced long distance costs with pre-arrival guests being informed of driving instructions, checkin times and what to do in the local area.
- Reduced labour with guests submitting surveys electronically and data being compiled for tracking and analysis.
- Lakeview has modified Guestfolio to send out a series of Bring Back emails where if a guest does not respond to an invitation to stay with them after 3 months, a second and third Bring Back are sent with escalating incentives and offers. Consider it an automated newsletter with intelligence.
