Boca Raton, Fla. – November 29, 2016 – Cendyn, the leader in cloud-based software and services for driving sales and marketing performance in the travel and hospitality industry, announced today that it has acquired Guestfolio Communications (“Guestfolio”), a leading CRM marketing platform for boutique hotels. Read More
Friday September 23, 2016 – Guestfolio is delighted to announce it’s nomination for the World’s Leading Technology CRM Provider 2016 by the World Travel Awards. It’s the third year in a row that Guestfolio has been nominated for such a prestigious award and continuing their success from winning in 2014, Guestfolio is excited about the opportunities ahead. Read More
“Following the launch of Guestfolio’s new email marketing builder Studio last year, they are excited to now provide a suite of prebuilt email marketing templates that allow hoteliers to pick and choose their preference before sending campaigns. Every template works across all devices and allows hoteliers to build and send their campaigns in minutes using beautiful designs that follow their brand guidelines.” Read More
Friday June 16, 2016 – Vancouver, BC – RoomKeyPMS announced today it has renewed its strategic partnership with Guestfolio, making it part of their RoomKeyPMS software solution package. Guestfolio offers a best-in-class hotel guest marketing platform empowering hoteliers with the tools they need to run their property and manage all guest communications. Read More
As you may have seen, TripAdvisor announced in early May that it has been rolling out a new and improved popularity ranking algorithm across their site over the past few months. This new enhanced algorithm was rolled out for hotels between February and April 2016 and is now being used across the vast majority of the site.
“Guestfolio has launched its updated hotel marketing platform that drives guest engagement, retention and conversion throughout the travel journey. With the guest profile at the heart of the platform, hoteliers have the opportunity to personalize the travel experience for their guests, gain insights on their visitors, and use tools that build lasting brand loyalty and encourage increased conversions from OTAs to direct bookings. The email marketing platform built uniquely for hoteliers encourages highly targeted and personalized campaigns to be designed and sent in minutes. Post-stay communications, surveys, and a seamless integration with TripAdvisor allow for an increased number of reviews and improved review monitoring.” Read More