The right pre-arrival program for your guests

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Mobile is everywhere. It’s ingrained in our society and a big part of our personal and business lives. We use it to engage on our social media feeds, look up places to eat, travel, meet friends and shop, we also use it for email, reading online content and managing day-to-day tasks. We’ve become accustomed to having endless streams of information available at our fingertips – wherever we go and whenever we want. And how great is that? Read More

See guaranteed results from your email marketing campaigns

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Studio, our email marketing builder, has been active within Guestfolio for just over 2 months now. It’s been an exciting time for us as we’ve learnt a lot about how our clients are using it, and we’ve seen over 200 beautiful campaigns go out.

If you haven’t had the chance to try out Studio yet or you’re looking for a bit of guidance on how to maximize the success of your email campaigns, we’ve got all the information you need to make them engaging, beautiful and ultimately, enticing for your readers. Read More

Tailoring your emails to reach the right guests

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Imagine having access to an easier way to increase direct bookings by specifically-targeting past OTA reservations—automatically, or rewarding your return guests with an exclusive offer, or enhancing the experience of your guests with families by crafting a unique pre-arrival email that informs them of the best local ‘child-friendly’ restaurants. This and more, is all possible, and we’d like to show you how. Read More

Gaining success from your Net Promoter Score (NPS)

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Since June 2015, we at Guestfolio have been measuring the likelihood that guests will recommend hotels, and using this to calculate a score – the Net Promoter Score (NPS). NPS will offer hotels more valid, reliable, and comparable guest data in real-time, consequently, providing hotel managers with empirical evidence for operational improvements including rooms & housekeeping, f&b, and facilities, as well as more informed marketing and sales strategies, and enhanced revenue management. Read More

Guestfolio Awarded as World’s Leading Hotel CRM Technology Provider 2014 by World Travel Awards

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World Travel AwardsMonday 8 December 2014. Whistler, British Columbia – Guestfolio, today, topped the World Travel Awards in Anguilla by winning the World’s leading Hotel CRM (Customer Relationship Management) Technology provider 2014. Hailed as the “Oscars” of the travel industry, the World Travel Awards recognises companies, organisations and brands that push the boundaries of industry excellence. Read More

TripAdvisor: our bullet proof data

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survey-TA-partner-100So here’s hoping you’re all aware of our current partnership with TripAdvisor, if not – because you’ve just emerged from under your rock – don’t fret, you can read about it here

This partnership has not only been a great learning for us as a rapidly-growing business, but also a great opportunity for us to provide our clients with a feature that keeps them miles ahead of their competitors and in-line with what guests are now expecting from their travel experiences. Read More

Award-winning Property Management System, Frontdesk Anywhere, Partners with Guestfolio

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San Francisco, CA and Whistler, BC – October 29, 2014: The award-winning Property Management System (PMS), Frontdesk Anywhere, is pleased to announce its partnership with Guestfolio, the leading automated email marketing and guest relationship management system designed for hoteliers. This partnership will not only provide hoteliers with an innovative Cloud-based platform to run their property but also provide them with the opportunity to set themselves apart from their competitors and focus on guest relations and satisfaction before, during and after their stay.

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Guestfolio Shortlisted by World Travel Awards

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WHISTLER, BRITISH COLUMBIA – 2 October, 2014 – Today Guestfolio was shortlisted for the World’s Leading Hotel Customer Relationship Management (CRM) Technology Provider 2014 by the World Travel Awards.

worlds-leading-hotel-crm-technology-provider-2014-nominee-shield-128“We’re honoured to be shortlisted for such a prestigious award. We put guest engagement at the heart of what we do and what we provide to our clients. It’s important to us and of course, important to our clients” says Duane Hepditch, CEO of Guestfolio.

“This commitment allows our clients to set themselves apart by focusing on guest relations and satisfaction before, during and after their stay. Being shortlisted for this award is a testament to what we do, as well as a testament to how much our clients are recognised by travelers around the world” continues Hepditch. Read More

Guestfolio Launches Lasso

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Simple web-based solution allows hoteliers to build relationship with OTA guests


LassoWHISTLER, BRITISH COLUMBIA – 11 September, 2014 – Today Guestfolio launches Lasso, a simple web-based solution that will assist in capturing more information from Online Travel Agent (OTA) guests. This new service allows hoteliers worldwide to capture information from guests who book through an OTA, in exchange for an incentive. The web service is free of charge and open to hoteliers worldwide.
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You’re invited! Guestfolio’s newest product launch. Discover the guests behind your OTA reservations

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We know that hotels and resorts worldwide sell 38% of their reservations through Online Travel Agencies (OTA). Most OTA’s do not pass along contact details for those guests. We also know that servicing guests pre-arrival will increase REVPAR. Wouldn’t it be great if hoteliers had a way of communicating to these unknown OTA guests? Read More


CAN SPAM and CASL – Staying on the right side of anti-spam laws

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Do my emails have to comply with CAN-SPAM?

Guestfolio services hoteliers throughout the world, and different laws govern email in various countries. It’s best to consult a professional in your area about what laws or regulations apply to the emails you’re sending. Failure to comply with the rules governing the email you’re sending can result in legal consequences such as fines of hundreds of dollars per recipient. Read More

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