Cendyn acquires Guestfolio Communications
Cendyn, the leader in cloud-based software and services for driving sales and marketing performance in the travel and hospitality industry, announced it has acquired Guestfolio Communications, a leading CRM marketing platform for boutique hotels. Guestfolio’s focus on guest engagement and marketing automation for independent boutique hotels combined with Cendyn’s data-driven enterprise hotel CRM solution will create the most comprehensive and scalable CRM product suite in the industry.
FIT GUESTFOLIO INTO YOUR HOTEL MARKETING STRATEGY
Enhance communications and continue the conversation
Beautifully designed and automated reservation communications for guests
Fully customizable post-stay surveys with deep analytics and TripAdvisor integration
Real-time reporting and tracking for each digital touch point in addition to industry guidance, so you stay ahead of the curve
Get to know the real guest behind each reservation
Social data at your fingertips, available through dynamic guest profiles that are enriched every day
Pre-arrival questionnaires help you learn more about guests’ needs and preferences – all added to their profile
Incentivize your OTA guests to share their direct contact information so that you maintain the digital conversation
Grow your direct bookings
Use the hospitality industry’s best email marketing tool to create beautiful personalized emails in minutes
Drive revenue and repeat bookings using Guestfolio’s unique BringBack emails
Use smart subscriber lists to target guests based on multiple variables, including profile interests and stay dates
Travel through your data
The most comprehensive guest engagement and marketing platform – built specifically for hoteliers.
Winners of the World’s Leading Hotel CRM, 2014 and Official Review Collection partners with TripAdvisor
Guestfolio helps you personalize your reservation communications and learn more about your guests by discovering the real people behind each reservation. Through multiple channels, Guestfolio opens up the conversation and allows you to engage with your guests throughout their travel journey.
And what do our clients think?
“Guestfolio has enabled us to build a relationship with our guests from the moment they book their stay at our resorts. We love the Mobile Concierge where our guests can easily design their stay, from making a quick dining reservation to a blissful spa treatment.”
“As a Relais & Châteaux property, providing a high quality guest experience at Hotel Wailea is our number one priority. Guestfolio’s personal concierge has helped us anticipate guest needs before they arrive, their pre and post-stay emails have kept us in touch with our clientele, and their surveys have helped us raise our own service standards by providing quick and candid guest feedback.”
“We use Guestfolio everyday for tasks such as simple pre-arrival guest requests to managing email marketing campaigns for our property. It not only shaves valuable time off our already hectic days but allows us to provide that unique experience for the guest that keeps them happy and keeps them coming back.”